Pinion Advisory
Independent Advisory Services That Drive Operational Excellence and Long-Term Growth
Pinion Advisory provides a robust suite of independent advisory services that support business owners, agricultural enterprises and corporate clients in achieving sustainable growth, operational efficiency and improved decision-making. Our advisory philosophy is built around empowerment—we believe in equipping clients with the knowledge and systems they need to operate with independence and confidence. Like a pinion gear that drives the function of a larger system, our advisory support becomes a critical mechanism that helps your business move forward with clarity and purpose. Through our three core pillars—Advisory, Training and Measurement—we deliver targeted, practical and measurable solutions designed to accelerate progress.
Our Services
Frequently Asked Questions
What is Pinion Advisory and who is it for?
Pinion Advisory is an independent advisory service that supports business owners, agricultural enterprises, and corporate clients with improving performance, decision-making, and long-term growth.
What makes Pinion Advisory different from traditional consulting firms?
Pinion Advisory focuses on empowerment and independence, equipping clients with systems, knowledge, and tools to make informed decisions themselves—rather than fostering dependency on consultants.
What are the core pillars of your advisory approach?
Their services are built around three pillars:
- Advisory (strategic guidance)
- Training (skills and knowledge transfer)
- Measurement (data-driven decision-making)
Do you only work with agricultural businesses?
No. While there is strong expertise in agriculture, Pinion Advisory also works with corporate clients and broader business sectors, especially where operational efficiency and growth are priorities.
What kind of results can clients expect?
Clients can expect:
- Improved profitability
- Better operational efficiency
- Data-driven decisions
- Clear growth pathways
- Long-term sustainability
Is advisory only needed when a business is struggling?
No. Advisory is most effective when used proactively to accelerate growth and avoid problems.
Will I lose control of my business decisions?
No. Pinion’s approach is to enhance your decision-making, not replace it.
Is advisory too expensive for small businesses?
The value lies in long-term financial gains and efficiency improvements, often outweighing costs.
How quickly will I see results?
Some improvements (like cost savings) are immediate, while others (like growth strategies) deliver long-term impact.
Do you offer once-off consultations or ongoing support?
Both options are typically available, depending on client needs.
How do you measure success?
Through:
- Financial performance
- Operational metrics
- Business growth indicators
Why should I choose Pinion Advisory?
Because they combine:
- Industry expertise
- Practical implementation
- Data-driven insights
- Long-term partnership mindset
Speak to one of our experts

Llewellyn Collett
CEO – Pinion SA
Director – Pinion Advisory
llewellyn.collett@pinionza.com
+27 (0)82 569 6602

Basil Doonan
Director – Pinion Advisory
bdoonan@pinionadvisory.com

Georgie Muller
Director – Dairy junction
georgie.muller@pinionza.com
+27 (0)83 679 7505

Angus Van Niekerk
Farm Business Consultant – Pinion Advisory
angus.vanniekerk@pinionza.com
+27 (0)73 283 3083

Jer Nortjie
Agri Business and Financing Consultant – Pinion Advisory
jer.nortjie@pinionza.com
+27 (0)82 459 7596

Lukas Snetler
Agri Business and Financing Consultant – Pinion Advisory
lukas.snetler@pinionza.com
+27 (0)82 496 6790

Vernon "Futa" Oxenham
Agri Consultant – Pinion Advisory
futa.oxenham@pinionza.com
+27 (0)84 730 5589

Hugh Oxenham
Business Development Director – Pinion SA
Director – Pinion Wealth SA
hugh.oxenham@pinionza.com
+27 (0)71 606 4906
